Branding has power. Real power. A power that you can
measure. But for those of us who have the dream of
creating our own Internet Empire from our home cubicle
or kitchen table, the Real Branding Power comes not
from branding your business or product, but from
Branding Yourself! Branding “You” (a phrase borrowed
from Rick Beneteau) is a power that you can’t afford
not to understand and use.

“Branding Yourself” is the application of certain
techniques which will help you gain popularity on the
Internet by making yourself well known, maybe as an
Expert in your field. When people recognize you as an
expert you will gain popularity by means of more free
publicity than you can imagine. Picture seeing an
article written mentioning your name as an authority on
Marketing or mentioning you for nothing more than
quoting something you said. The point I’m trying to
make is that you are seen as an Authority or better
put, a “Personality”. Now, try to fathom thousands or
even hundreds of thousands of people seeing you in the
same light. This is what successful Self-Branding is
all about. You don’t need to necessarily be an expert.
You just need to be seen, heard and talked about.

How do you Brand Yourself? There are many techniques
and methods, but it can be as simple as a hidden
personality trait, a nickname (maybe something like
“Wild Bill”), or helping others by consultation or
assistance. You must look for ways to literally become
a Celebrity in the eyes of the world or at least a
small, select part of it. It could be by getting your
name known as the “guy/gal who had the answer or made
the comment”. Is that all there is to it? Of course
not.

The one thing I am slowly and surely learning about
marketing on the Internet is that you have to build a
name for yourself before people will trust you and
trust your products. Trust is a big issue on the
Internet. Can you blame people? The Internet is overrun
with rip-offs and fast-talking scam artists. Their
whole existence is centered on the sole pursuit of
relieving you of your money for a product with lots of
promise and no result.

I recently purchased a book by Rick Beneteau, called
“Branding You and Breaking the Bank”. Now you might
think that Rick had some kind of big money backing him.
“Sure”, you say, “that’s the only way to get into the
big time”. Well, let me tell you Rick started out a few
years ago from the very bottom. The one thing that he
understood that many of us don’t, is that you must
Brand Yourself, whether it’s as an expert in marketing
or the guy next door who’ll help you out with a
problem. But, one thing is for sure; Rick knows how to
do it. Would you like to learn more about Personal
Branding and how to get your name known and respected?
Learn how to get thousands of dollars worth the free
advertising?

Is this a recommendation for a product? I have to say,
without a doubt “YES”! But I am so thrown back by this
book, that I simply had to write an article around it.
Many of you may have read some of my articles, and I
know that some of you read them religiously (thank you
very much). Those of you that do, know that I do not
write articles supporting products in this manner. I
may have mentioned a product in the process, that’s
part of the Biz. But, I cannot stress enough the
importance of “Personal Branding”. I wholeheartedly
support and recommend Rick’s Book, “Branding You and
Breaking the Bank”.

This Powerful new book puts YOU on the fast track to
becoming an Internet Celebrity. Not only does Rick
teach you step-by-step how he did it; he also asked
many of the top Internet personalities to share their
success secrets with you. If you’re at all serious
about achieving success on the Internet, you need to
start Branding YOU and Breaking the Bank!

Do yourself a favor. Check It Out!

I’ll be e-Seeing you Soon

Ever since the beginning of time/ communication, people have presented themselves or their views in a certain way. For example, Cave painting depicted a particular idea peculiarly and uniquely. Each of those scribbles had the unique handwriting that represented them, which later became their identity in storytelling. Those wall arts could put their personality and voice into the messaging. Likewise, good marketers help the client tell a story about the company, thereby creating an image to represent the firm through time. And that process of image creation is branding. This blog post will give you deep insights into what is branding, and why is it so important? Keep scrolling…

A brand is simply what distinguishes one company from the other, and it comprises of features such as name, tagline, logo or symbol, design, brand voice, and more.

Branding is a set of strategic steps that includes the process of researching and developing a certain feature for your organization so that the consumers will associate the brand with products or services the firm offers. The concept of brand exists in the mind of customers.

Branding is a mandatory and critical thing to do for a business as it creates an overall impression on the minds of consumers about the organization. It can drive new business and create awareness among the people. Here are some of the reasons why branding is so important-

You have to hire a digital marketing team to do branding online. However, the whole process of branding boils down to 7 steps below-

Many businesses turn to agencies for their expertise and specialized services in branding and business promotion. Oniv digital is one such agency that has a proven track record in digital marketing and brand promotion.

Branding lets you have the type of clients you want to attract. Investing in the branding is worth your money because-

Let us give you an example of perfect branding.

Airbnb

Through corporate identity and digital marketing tactics, Airbnb has managed to build success in a short period. Right from the user-generated images and videos on Facebook, Instagram, and Twitter to humor rich campaigns, the brand Airbnb shined brightest in the past few years by generating interest with contents.

If you are looking for branding and digital marketing services, you can count on to Oniv digital. We give the best service available in the market.