How was your 2017 as far as marketing and branding? Do you have your strategy ready for 2018? When was the last time you looked at your website content and branding position? What have you done in social media channels? Have you done your research into how your clients view you ad your business? I hope you enjoy the article with a few insights into how to make 2018 a banner year for you and your business.
What eVision Media’s Year-End Analytics Revealed About our Top 3 Performing Articles and how these Insights Can Help Your Business Marketing in 2018′
It’s the end of the year and businesses are wrapping up their 2017 activities and preparing for new opportunities in 2018.
Like many of you, we put a lot of time and effort into our business and branding. And one key element to all business marketing efforts is to look at the results in order to effectively plan out future marketing and business operation changes.
We recently set about doing our year-end review on our content marketing and social media efforts and wanted to share some of the insights we discovered in hopes you will get inspired to analyze your own efforts while planning for the year ahead.
Where and What to Analyze
One quick and easy way to go about your year-end review is to look at your online engagement from the past year. Whether it’s checking your social media stats or looking at your website traffic, lots can be gleaned from these types of analytics.
There are a few places to look for the stats you need: You can utilize Facebook Insights, Twitter Analytics, Google Analytics, or your blog stats. Log into each of these and take a look at how your posts and articles performed. They can provide a lot of valuable information on how your business and marketing resonates with users.
If you’re stuck on social media and want to read more, please review our robust catalogue of content related to all things social media. So what did our analytics tell us what our followers liked? Here’s 3 valuable insights learned from 3 of our tops posts this year:
1. Communicating to Maintain Effective Client Relationships
Not surprisingly this article from one of our guest authors, PR Specialist Susan Elford, offers similar advice to this one: listen!
Communication is key to a successful business and when clients and followers communicate with you through social media, whether it’s by a direct comment, a share, or something else, you need to listen!
Client relationships are a big deal for us and we like to build long-term ones by treating our clients with respect and listening to what they say.
We don’t just hear it, we listen. We then adjust and improve to reflect the client’s expectations.
So apply advice from the article like this:
Use language and mannerisms your clients can relate to – use mirroring to deliver messages in a way that makes them feel comfortable.
And apply the same recognition and response to your social media. If you’ve noticed some articles focus on something specific and your clients/audience are receptive to it by way of engagement, then in 2018 you should know what to do!
Give them what they want and build your client-base by accepting what your followers like and expect from you. Communication is a very broad term and doesn’t always mean simply direct vocalization or emails.
2. 10 Ways to Attracting Clients Through Kindness
This article has our approach laid bare. We watch, listen, learn, and follow the golden rule: treat others as you would like to be treated.
Open yourself to receiving both good and bad feedback and accept each as constructive. Assess the full picture of what is happening and understand where the feedback is coming from.
We employ kindness and generosity all the time. It’s a big deal when put into practice and by following that and our other 9 steps from the article, we’ve seen our business and client-base grow consistently!
3. Why Twitter Ads Boost Business & How to Create Them
If your business isn’t on social media yet, then check out the link given at the start of this article. Social media is a BIG factor in most businesses and has effectively replaced a lot of other support channels as users go to for getting a response. So once you’re online it’s time to make the most of it. None of the businesses whose names we know are worth what they are today without requiring some paid component. Twitter is no exception.
While Facebook offers advertising and Instagram as well (among all others) our article on Twitter’s paid promotion resonated with our audience. 110 shares through our website alone is a great indicator of the effectiveness of this content with our follower-base and potential clients!
As stated in the article, diving into social media can have drawbacks so if you’re looking to get serious, it’s good to hire online marketers who know how to use social media for business.
We don’t have any information on how effective our reader’s Twitter campaigns have been, but our clients have seen stellar results. From this we learned that within our content we have users who are anxious to expand their presence online and try new ways to reach new potential clients.
Is this limited to Twitter? Probably not and the real message here is that when we give back to our clients and readers with free tips via content marketing strategies, we will see reciprocation by way of new leads and new clients.
So what did you learn this year from your content and social media marketing efforts? Take a look at your metrics (and if you don’t know how just let us know for a possible future article) and see what they tell you.
Then take that information into the board room and help make 2018 even better.
To your success
”;
Branding and niche market go hand in hand. Your business internet money online opportunity niche market is one in which your product has many customers wanting it and you are the unique source for providing it. Put another way, everyone wants your product but few internet opportunities are available to get it. Branding is the ability to create a unique name and image for your product (goods or services) that will satisfy the niche market. Branding requires getting into the consumers’ mind to understand what they want. If you are able to brand your product in a niche market on the internet you will have the lodestone of success! So, how do you brand your product?Here are five steps to help you establish your brand:(1) “Create a great logo and put it everywhere” put it on your website, your business card, your emails, your blog. This will start to establish a connection between you, your product and your logo. They might forget you, forget your website but they will remember your great logo brand.(2) “Tie your brand to your presence” your brand or stamp of your product needs to permeate your presence, i.e. in your conversations, blogs, emails or telephone calls, look for the opportunity to segue into your brand and product. Do this graciously of course but brand presence is important.(3) “Create brand messages or sound bites” actors, politicians, newscasters all learn to do it! They memorize quick and simple statements about their brand or product that will be at their fingertip when needed. On the internet while blogging, emailing or creating your web pages, landing pages add these sound bites or statements about your brand. (4) “Make your brand synonymous with loyalty” Remember this concept to build loyalty. Rule number one is “the customer is always right.” Rule number two is “when in doubt, refer to rule number one!”(5) Be constant, consistent and clever your brand is you! Make sure that you stand by your product or service so that when customers think about your product they will thing about your brand first. A great example is the brand Huggies. What comes to mind? There are many things you can do to establish branding your business internet money online opportunity and it’s niche market. These are but a few. As you get more knowledgeable at doing this you will see your traffic expand and your sales increase. The key to branding is establishing a presence through consistency and perseverance. If you build it (your brand) they will come! If you want the best resource to teach you how to understand your Affiliate Marketing business internet money online opportunity go to 4-Day Money Making Blueprint OR go to SEM Business Blueprint.
Source: Free Articles from ArticlesFactory.com
ABOUT THE AUTHOR
Rodney Erb is a 1971 graduate of West Point. CPT Erb served 8 years in the Army receiving the Bronze Star for service in Vietnam. His corporate life was with prestigious Corporations such as UTC, Citicorp/Citibank, Merrill Lynch and The Hartford. He started his own company in 1993 and worked in New York City and throughout the U.S. He has helped corporations successfully automate their online Businesses.
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2017 Review: Content & Social Media Marketing Insights
How was your 2017 as far as marketing and branding? Do you have your strategy ready for 2018? When was the last time you looked at your website content and branding position? What have you done in social media channels? Have you done your research into how your clients view you ad your business? I hope you enjoy the article with a few insights into how to make 2018 a banner year for you and your business.
What eVision Media’s Year-End Analytics Revealed About our Top 3 Performing Articles and how these Insights Can Help Your Business Marketing in 2018′
It’s the end of the year and businesses are wrapping up their 2017 activities and preparing for new opportunities in 2018.
Like many of you, we put a lot of time and effort into our business and branding. And one key element to all business marketing efforts is to look at the results in order to effectively plan out future marketing and business operation changes.
We recently set about doing our year-end review on our content marketing and social media efforts and wanted to share some of the insights we discovered in hopes you will get inspired to analyze your own efforts while planning for the year ahead.
Where and What to Analyze
One quick and easy way to go about your year-end review is to look at your online engagement from the past year. Whether it’s checking your social media stats or looking at your website traffic, lots can be gleaned from these types of analytics.
There are a few places to look for the stats you need: You can utilize Facebook Insights, Twitter Analytics, Google Analytics, or your blog stats.
Log into each of these and take a look at how your posts and articles performed. They can provide a lot of valuable information on how your business and marketing resonates with users.
If you’re stuck on social media and want to read more, please review our robust catalogue of content related to all things social media.
So what did our analytics tell us what our followers liked? Here’s 3 valuable insights learned from 3 of our tops posts this year:
1. Communicating to Maintain Effective Client Relationships
Not surprisingly this article from one of our guest authors, PR Specialist Susan Elford, offers similar advice to this one: listen!
Communication is key to a successful business and when clients and followers communicate with you through social media, whether it’s by a direct comment, a share, or something else, you need to listen!
Client relationships are a big deal for us and we like to build long-term ones by treating our clients with respect and listening to what they say.
We don’t just hear it, we listen. We then adjust and improve to reflect the client’s expectations.
So apply advice from the article like this:
Use language and mannerisms your clients can relate to – use mirroring to deliver messages in a way that makes them feel comfortable.
And apply the same recognition and response to your social media. If you’ve noticed some articles focus on something specific and your clients/audience are receptive to it by way of engagement, then in 2018 you should know what to do!
Give them what they want and build your client-base by accepting what your followers like and expect from you. Communication is a very broad term and doesn’t always mean simply direct vocalization or emails.
2. 10 Ways to Attracting Clients Through Kindness
This article has our approach laid bare. We watch, listen, learn, and follow the golden rule: treat others as you would like to be treated.
Open yourself to receiving both good and bad feedback and accept each as constructive.
Assess the full picture of what is happening and understand where the feedback is coming from.
We employ kindness and generosity all the time. It’s a big deal when put into practice and by following that and our other 9 steps from the article, we’ve seen our business and client-base grow consistently!
3. Why Twitter Ads Boost Business & How to Create Them
If your business isn’t on social media yet, then check out the link given at the start of this article.
Social media is a BIG factor in most businesses and has effectively replaced a lot of other support channels as users go to for getting a response.
So once you’re online it’s time to make the most of it. None of the businesses whose names we know are worth what they are today without requiring some paid component. Twitter is no exception.
While Facebook offers advertising and Instagram as well (among all others) our article on Twitter’s paid promotion resonated with our audience. 110 shares through our website alone is a great indicator of the effectiveness of this content with our follower-base and potential clients!
As stated in the article, diving into social media can have drawbacks so if you’re looking to get serious, it’s good to hire online marketers who know how to use social media for business.
We don’t have any information on how effective our reader’s Twitter campaigns have been, but our clients have seen stellar results. From this we learned that within our content we have users who are anxious to expand their presence online and try new ways to reach new potential clients.
Is this limited to Twitter? Probably not and the real message here is that when we give back to our clients and readers with free tips via content marketing strategies
, we will see reciprocation by way of new leads and new clients.
So what did you learn this year from your content and social media marketing efforts? Take a look at your metrics (and if you don’t know how just let us know for a possible future article) and see what they tell you.
Then take that information into the board room and help make 2018 even better.
To your success
”;
Branding and niche market go hand in hand. Your business internet money online opportunity niche market is one in which your product has many customers wanting it and you are the unique source for providing it. Put another way, everyone wants your product but few internet opportunities are available to get it. Branding is the ability to create a unique name and image for your product (goods or services) that will satisfy the niche market. Branding requires getting into the consumers’ mind to understand what they want. If you are able to brand your product in a niche market on the internet you will have the lodestone of success! So, how do you brand your product?Here are five steps to help you establish your brand:(1) “Create a great logo and put it everywhere” put it on your website, your business card, your emails, your blog. This will start to establish a connection between you, your product and your logo. They might forget you, forget your website but they will remember your great logo brand.(2) “Tie your brand to your presence” your brand or stamp of your product needs to permeate your presence, i.e. in your conversations, blogs, emails or telephone calls, look for the opportunity to segue into your brand and product. Do this graciously of course but brand presence is important.(3) “Create brand messages or sound bites” actors, politicians, newscasters all learn to do it! They memorize quick and simple statements about their brand or product that will be at their fingertip when needed. On the internet while blogging, emailing or creating your web pages, landing pages add these sound bites or statements about your brand. (4) “Make your brand synonymous with loyalty” Remember this concept to build loyalty. Rule number one is “the customer is always right.” Rule number two is “when in doubt, refer to rule number one!”(5) Be constant, consistent and clever your brand is you! Make sure that you stand by your product or service so that when customers think about your product they will thing about your brand first. A great example is the brand Huggies. What comes to mind? There are many things you can do to establish branding your business internet money online opportunity and it’s niche market. These are but a few. As you get more knowledgeable at doing this you will see your traffic expand and your sales increase. The key to branding is establishing a presence through consistency and perseverance. If you build it (your brand) they will come! If you want the best resource to teach you how to understand your Affiliate Marketing business internet money online opportunity go to 4-Day Money Making Blueprint OR go to SEM Business Blueprint.
Source: Free Articles from ArticlesFactory.com
ABOUT THE AUTHOR
Rodney Erb is a 1971 graduate of West Point. CPT Erb served 8 years in the Army receiving the Bronze Star for service in Vietnam. His corporate life was with prestigious Corporations such as UTC, Citicorp/Citibank, Merrill Lynch and The Hartford. He started his own company in 1993 and worked in New York City and throughout the U.S. He has helped corporations successfully automate their online Businesses.
By PBZC.Name-Devloper • Blog